Help & FAQ

Getting started

I uploaded a video — what happens next?

We probe the file, then unlock Step 2 (voice ideation). Tap the mic and speak your idea in any Indian language. We transcribe and auto-suggest the title, POV header, CTA, hashtags, and punch words.

How long can my upload be?

Free: 60s · Starter: 90s · Creator: 3 min · Studio: 5 min. Hard cap of 600 MB on any single upload.

Which formats are supported?

MP4 (H.264 or HEVC), MOV, WebM. We re-encode everything to a clean 1080×1920 H.264 MP4 on output.

Do I need to record the voice idea, or can I type?

Voice is fastest, but every suggestion (title, POV, CTA, hashtags) is editable. If you prefer typing, use a preset chip and edit.

Reel-making tips

What makes a reel go viral?

Three things: scroll-stopping first 2 seconds (hook), word-by-word captions (we do that), and a clear loop or CTA at the end (we do that too). Niche-specific POV headers + Hinglish punch words double retention on Indian audiences.

Best POV examples?

Trading: "POV: market ka Sarkar jab retail ko gyaan deta hai". Comedy: "POV: family function ki same scene 💀". Education: "POV: 3 things I wish I knew at 20". Pick a niche chip — we have curated banks of 3+ POVs per niche.

What is "punch word" emphasis?

The auto-detected high-energy words in your audio get rendered bigger and in our hot-yellow accent — like Submagic, but for Hinglish too. Powered by audio-energy peaks + transcript lexicon.

Should I keep audio enhance on?

Almost always yes. We run RNNoise + EQ + compressor + −14 LUFS normalization — your phone audio will sound studio-grade. Turn it off only if you've already mastered the audio in Logic / Audition.

Account, billing, languages

Which languages does the AI understand?

Speech: Hindi, English, Hinglish, Marathi, Tamil, Telugu, Bengali, Punjabi, Gujarati, Kannada, Malayalam — and code-mixed varieties. Captions render in Hinglish (Roman script) by default — the way Indian creators actually post.

Can I save my brand kit (logo, colours, default CTA)?

Yes — on Creator and Studio plans. Settings → Brand kit.

What's the difference between Starter and Creator?

Volume + speed. Starter is 15 reels and 90s max. Creator is 50 reels, 3-min max, priority render queue, full saved brand kit.

How do I cancel?

Account → "Cancel plan". One click. Access continues until the end of the billing period. No retention emails.

Can I get a GST invoice?

Yes — auto-generated for every payment, available in your account under "Invoices". Add your GSTIN there for B2B invoices.

Troubleshooting

My render is stuck

Refresh the page — your job continues server-side. If it's been stuck > 5 min, email support@aalap.app with the job ID (from URL).

Captions look misaligned on iPhone

The PWA respects safe-area insets. If captions overlap a notch, let us know — we'll position-tune for that device.

Voice ideation gave a weird suggestion

Tap "↻ regenerate" — the AI re-runs on the same audio with different sampling. Or just edit the fields directly.

Razorpay declined my UPI

Sometimes UPI mandates fail at the bank end. Retry once, or try a card. If it keeps failing, email support — we can manually activate your plan and reconcile later.

Still stuck?

Email support@aalap.app — we read everything, no AI bots in the loop. Average response < 24 hours.